Compare
Choose the mix of hands-on control, specialist support and automation that fits your team. Omesta can work alongside your people—not replace your offer or customer relationships.
Your team.
Your model.
Explore your operating model
Hands-on platform management. Your people own the review, the changes and follow-up.
Manage directly when your people have the capacity to review, investigate and act.
Direct control.Bring in expertise and agree on what the service covers before getting started.
Define the scope.Use supported measurement and automation alongside your people. Customer relationships still need your team.
Tools + people.Side by side
| Responsibility | Manual management | Agency or specialist | Omesta + your team |
|---|---|---|---|
| Daily campaign review | Your team checks each platform | Managed within the agreed scope | Connected reporting and supported campaign checks |
| Tracking & outcomes | Your team configures and investigates | Depends on the agency’s service | Supported conversion signals and attribution context |
| Campaign changes | Your team applies changes | Your specialist makes agreed changes | Supported rules, permissions and chosen approval controls |
| Creative & strategy | Your responsibility | Often included; confirm the scope | Your team’s direction remains essential |
| Customer follow-up | Your team | Only if contracted | Your team; lead generation is not a closed sale |
Choose the right fit
Use the ad platforms directly when your team has time to review reporting, tracking and campaign changes.
Agree on creative strategy, account management, reporting and follow-up with an agency or specialist.
Bring supported account data together and use rules and limits to reduce repetitive campaign checks.